Creative Lead for Rebecca Stella Beauty pop up store in Westfield Mall of Scandinavia. In collaboration with Hubso.
To maximise the pop-up experience of Rebecca Stella Beauty, the space was partly a photo exhibition of the brand and partly a shop. Rebecca Stella Beauty is a very feminine and glamorous brand. Therefor, details such as V.I.P ropes and a Hollywood makeup mirror were included to flirt with Rebecca Stella’s lifestyle. The pillars in front of the photos are stocked with the product that is shown in the photo.
